We specialize in creating strategies for social media, corporate identity, rebranding, high-quality website design & online stores.

 

What makes us stand out?

Professionalism! Flexibility! Price!

 

Using online marketing, Digital Lotus helps businesses in Poland and Ireland sell their services and goods. We will get our message to the people who are most interested in it thanks to well-planned advertising campaigns and careful selection of the target group. We are the only ones on the market who offer the activities we do. We offer a wide range of e-marketing services, such as Remarketing (which helps you reach your goals by showing ads to people who have already visited your website), presence on the Facebook social network, advertising campaigns on Facebook (Facebook Ads), Content Marketing (original thematic articles, infographics, or videos are a great way to bring attention to your brand), and Buzz marketing (generating buzz around a product or brand). The client is in charge of how the work is going and how the materials they ordered will look in the end because there is constant communication and regular updates.

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REMARKETING - WHY IS IT WORTH?

• bring your customers back

• reach your goals by showing ads to people who have already been to your website

• show ads to people who have been to your site to reach your goals

• reach people who are ready to buy

People who have already shown interest in your website can be reached through remarketing. This makes them more likely to come back and do what you want, like call you or buy something. This is the best way to get users who aren't sure yet. Remarketing is an important part of any campaign because it is cheap to get traffic.

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Remarketing is also a good way to promote your brand, specific products, or discounts, since more than 2 million popular and specialized websites are part of the programme.

Advertising that is easy to read and understand will catch the eye of potential customers and get them interested in what the company has to offer.

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How are we doing it?

• STEP 1 – We come up with an idea and set a goal

• STEP 2 – We make a project and a landing page for it

• STEP 3 – We start the ad campaign and see how well it does

• STEP 4 – We improve and give reports

 

 

SOCIAL MEDIA

We offer

• Getting more people to know about your brand, product, or service

• We suggest a new look for the brand:

Presence on the Facebook

Creating a community around a company's fan page is one of the best ways to promote it and get customers to stick with it.

Facebook advertising campaigns (Facebook Ads)

We will get the message to the people who are most interested in the product thanks to well-thought-out advertising and careful selection of the target audience. Customers like and stick with brands these days because they can talk to them. If a customer feels like the brand cares about them, they won't go to the competition and, more importantly, they'll tell their friends and, even better, a large group of Internet users about the products or services the brand offers. Research shows that even a virtual recommendation is more valuable than another ad. It's more likely to be true if we hear it from a friend, someone like us, and not from TV, radio, or a poster.

 

CONTENT MARKETING

Why is it worth it?

• Getting the word out about a brand

• A higher rank on search engines

• Making connections with possible customers

 

What is Content Marketing?

Today, just having a website isn't enough to stand out from the competition and get people's attention. The newest, more complicated search engine algorithms favour content that is both unique and interesting. Content marketing is a new type of advertising that is becoming more and more important. Original articles, infographics, or videos with a specific theme are a great way to get people interested in your brand.

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Why is Content Marketing effective?

The goal of content marketing is to bring in new customers and keep the ones you already have by making and sharing useful and interesting content. This kind of marketing is based on building long-term relationships with the recipient through interaction and commitment on both sides. By giving out useful content, you can give the impression that you are an expert in your field, which gives you credibility with your audience and raises the brand's status.

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Benefits

Through Content Marketing, the company can promote itself not only as an expert who knows how to solve a certain problem, but also as a brand that knows what its customers want. Content marketing is also good because:

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• IMPROVE BRAND AWARENESS

• A BETTER RANKING ON SEARCH ENGINES

• BUILDING LONG-TERM RELATIONSHIPS WITH RECIPIENTS VIA ONLINE INTERACTIONS

 

What distinguishes our offer?

We have the only offer on the market for Content Marketing activities. We offer a wide range of content marketing services, including high-quality text, graphic, and multimedia content, such as unique texts and articles on specific topics, business cards, and social media profiles, as well as graphics, websites, and video materials that are made just for you. The client is in charge of how the work is going and how the materials they ordered will look in the end because there is constant communication and regular updates.

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BUZZ MARKETING

Buzz marketing is an effective long-term strategy. The goal of this field is to make people talk about a product or brand. There will be information and messages about the product or brand in all the important places, i.e., where the possible target audience is. Buzz marketing lets you keep an eye on what's happening on the Internet and act right away. Each message starts a conversation with a user, and during that conversation, subtle marketing messages are sent along with the customer.

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Benefits

• more people know about a brand or company online

• increased interest in company, brand or product

• help for the customer in deciding whether or not to buy

• improving the company's image

 

We offer

• Image-building activities include boosting the good opinions that already exist, getting rid of the bad ones, and starting new conversations about the product or service.

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• Information and promotion activities: linking to the content, pages, etc.

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